Is a Smartphone the Weakest Link in Your Client’s Security?

smartphone security

In the modern age of home automation, everything in a home can be controlled at one’s fingertips. From the alarm system to the thermostat, a smartphone is a key piece of many modern home security systems. Unfortunately, this trend has created a weak link for criminals to exploit.

Keeping a Phone Secure

Smartphones are the most lost and stolen device in the US year after year. But whereas the worst thing a criminal could get ahold of in the past was a list of phone numbers, now everything from access to alarm systems to video surveillance feeds can be gained from a smartphone. How can this vital part of home automation be protected? Here are 4 musts:

  • Create Longer Passwords. Some phones allow users to create 4-digit passcodes. These are easy to remember and tough to guess, but not difficult to hack. The longer the password, the better. Also, don’t share passwords with others whether for a phone or a home automation app.
  • Keep Software and Apps Up to Date. Hackers can make use of device vulnerabilities. When a company catches such an exploit, an update is released. But these fixes are only as good as the person keeping the device updated.
  • Control App Access. Android and iOS both have security features that allow users to control app access. Apps that request access to things they don’t need such as a calendar, location when the device is not in use, or email can be trouble. For example, calendar or location access can let a criminal know when a home will be empty.
  • Don’t Click Anything Suspicious. Fake links in emails still catch people unaware and result in hackers being able to acquire passwords and other information.

By helping clients to be aware of such things, the weak link in a security service can be eliminated. NMC is happy to provide high-quality monitoring services, so that if a break-in does occur, a fast response is provided.


Home Buyers Want Built-In Security and Monitoring Services

Residential Security Monitoring

A recent study performed by a collaboration of real estate and security companies has revealed what people want when buying a home. First of all, they want the home to be ready to move in. More than 70% or people in the study wanted the kitchen and bathrooms in a home to be updated. However, nearly half of responders were also looking for a home with a preinstalled security and automation system.

What This Means for the Security Industry

This opens up a whole new world for residential security marketing. First of all, new subdivisions have a better chance at selling new units if security and monitoring features are built-in. Second, homeowners who are looking to sell are more likely to find a prospective buyer if such a system is already in place.

Finally, this also means that prospective buyers who have found the perfect home, but it’s just missing one little thing—a security and monitoring system—are looking for such a system to be installed before a particular move-in date.

Monitoring Services for the Modern Family

Regardless of the makeup of the family buying a home, there are monitoring services to meet their unique needs. Whether it be the latest in fire detection systems or easy monitoring of latchkey kids when they get off the bus while parents are still at work, NMC is proud to provide our clients with the monitoring services that your customers want.

Contact us today to learn more about our residential security offerings.

Selling a Family on an Automated Home Security System

Automated Home Security System

If you want to set up a family with an automated home security and surveillance system, there are a few angles you can take. We’re going to look at a few ways you can show a client that an automated system will result in peace of mind. Then will consider a few questions you can expect to hear from a discerning consumer.

3 Selling Points for Parents

  1. Discourage Break-Ins – In the United States, a home is broken into every 14.1 seconds. More than half of those intruders come right in one of the doors. A home security system with clear video surveillance eliminates the threat of opportunists looking for an easy score.
  2. Automatic Response – It can bring peace of mind to know that if a sensor is tripped or a smoke alarm goes off that an automated response process begins immediately.
  3. Automated Alerts – If the family has kids who get off the bus themselves and are supposed to be home at a certain time, it can be comforting to know exactly when the front door opens and closes. Automated text messages from NMC received when the alarm is deactivated and reset will let parents know that the kids are home and safe.

Questions to Be Ready For

The average consumer is more knowledgeable about services thanks to the Internet. That means you need to have an answer for some of the following questions you may be asked:

  • How much will this cost?
  • What equipment does my household need?
  • What events will I receive alerts for?
  • Which services are automatically called for in an emergency?
  • What components of the security system can be controlled remotely?

With these points in mind, helping parents to see the need to keep their family protected with an automated security system should be a cinch.


How Home Automation Helps Smartphone-Controlled Weather Monitoring

Home Automation Weather Monitoring

There are endless possibilities with current home automation systems. Many homeowners now make use of ‘smart home’ solutions to control their heating or cooling system, lighting system, and check video surveillance cameras remotely. However, only a few know how to extend their automation systems so as to be able to monitor weather around their homes remotely.

To be able this, having the following four components is essential:
– A home Internet Wi-Fi connection,
– A home automation control panel (known as the hub),
– Smartphone App (compatible with the hub) and
– Compatible weather analysis devices.

The weather monitoring devices range from temperature sensors and rain meters, to wind meters and humidity sensors.

The control panel which connects to the home Wi-Fi becomes the focal point of contact for all your automation devices, including wireless dimming controls or switches, thermostats, blinds or curtains, and home surveillance cameras in addition to all the weather sensors. A homeowner can configure all the above devices to be accessed and controlled by their smartphone by installing the Smartphone App, thereby making a smartphone-controlled weather monitoring possible.

While the features of various home automation providers may vary, most modern systems provide the following advantages as regards wireless weather monitoring:

• Monitor weather in real-time using a Smartphone

When a home automation hub is linked to the weather meters, a homeowner will always be in the know of how much rainfall, temperature, humidity and wind speed there is around their home whether they are in the office or away on holidays. This means whenever you are away from home as a homeowner; you can use your Smartphone App to know the amount of rainfall in your garden or the wind speed in your local area.

• Receive emergency alerts during extreme climatic conditions

You can configure your automation system in a way that it’d send push alerts every time the rain meters detect certain levels of rain or the heat sensors sense a preset temperature range. This means prepares you for the weather changes in order to take necessary actions. For example, if your area experiences strong winds, you’ll get an alert on your Smartphone. In response to this, you may choose to close your curtains or blinds using your smartphone.

• Make other devices work with weather sensors

Homeowners can make other devices such as thermostats respond to the readings of the weather sensors. For example, if the temperature falls below a certain level, your thermostat can switch on and automatically start heating your home.

• Analyze past climate trends

Apart from allowing you to track real-time weather updates around your home, home automation allows you to analyze periodic climate trends. You can check periodic graphs for all essential weather parameters, such as rain, wind speed, humidity, UV index, etc. Some systems allow you to analyze weekly climate trends while others also let you review monthly and annual graphs.

National Monitoring System (NMC) is the premier 3rd party monitoring company in the nation with a state-of-the-art technology along with the most highly trained, professional and knowledgeable staff in the industry. Sell to your clients the reliable monitoring that NMC guarantees you and reward them with the protection of their valuable assets and identity.


America Leading the Way in the Smart Home Market

Home Automation Market

Studies have revealed that North America is leading the world’s smart home revolution. Just how may smart homes are out there, and what potential for future growth exists in the industry? Read on to learn more about the most popular smart home services and market data.

America’s Smart Home Market

North America is already home to 12.7 million of these automation systems as of 2015. It is important to note that current growth from year to year in this market is at more than 50%. That makes it an incredibly fast growing market for any industry. What do people want as a part of their smart home package?

The study revealed 5 primary products that top the high-demand list:

• Security Systems – With more and more Americans becoming renters, homeowners feel like they have a target on their possessions. An automated home security system with quick response for fire, burglary, and other situations is increasing in demand.
• Smart thermostats – This is a money saving option that many feel helps to offset the cost of home automation.
• Network Cameras – The ability to monitor one’s own home and then receive an immediate response to intrusion or other dangers is also on the rise.
• Smart Lighting – Consumers like the idea that this feature can help save electricity and give the appearance that someone is home even when the family is on vacation.
• Multi-Room Audio – Music is a huge part of modern life, and this item making the list along with all of the security and money-saving options proves it.

Selling the Smart Home

While you may not offer all 5 of the services noted above, if a family wants to go in the direction of the smart home, it’s foolish to do so without the added security of a system for automated response and video surveillance. After all, if other home automation products are in high demand with consumers, that also makes them a target for thieves.


Sell Savings with the Smart Home

smart home security

According to the Federal Bureau of Investigations, a home burglary occurs every 15 seconds in the United States. On top of that, homes without a security system are three times more likely to be burglarized than homes with a security system. With these stats in mind, your home security clients should be made aware of all the possible savings they can cash in on by having a home security monitoring system.


The National Monitoring Center (NMC) provides ways for your homeowner clients to save money while benefiting from peace of mind. Installing monitored safety and security devices in a home can save, on average, 20% of homeowner’s insurance cost for the consumer. Insurance companies understand that a professionally monitored security system provides an extra layer of protection to a home, reducing the number of potential claims of burglary, fire, or water damage. Insurance companies are able to pass these savings on to your clients with homes, further incentivizing them to protect themselves and their home.


Another selling point for homeowners who may be considering a home security system is having the peace of mind they deserve. The stress of experiencing catastrophic events such as home invasions, burglaries, or fires can be emotionally damaging, especially for young children. The outcome of such events can have long-term effects that may require medical or therapeutic attention, costing your clients more money. Encourage your clients to protect themselves, their families, and their property with a professionally monitored security system.


A reduced insurance premium and possible cost savings down the line will be incentive enough for your clients to install a home security monitoring system. Bundle that with the priceless value of having peace of mind that their home and loved ones are being looked after is the cherry on top of their security pie.


The Smartphone: A Security Tool at Your Fingertips

security smartphone

These days smart phones are no longer marketed as a luxury, they are sold as a necessity. Millions of Americans engage in the fervor that is the release of the latest smart phone from the top competing companies, some even lining up for hours just to drop hundreds of dollars on the newest piece of technology. This means one thing for your potential security clients: they are already holding a powerful tool for their most basic security and monitoring needs.


Clients who already have home security or who are considering a system can further benefit with the added ease of monitoring their home with their smartphone. Aside from the standard notification to their smartphone of any alarm triggers, your clients can also monitor and remotely control appliances in their home with a smart home system.


Just as consumers who consistently update their smartphone for the latest features, your security clients will want to know what benefits they reap when they buy into your monitoring product. Your sales force should focus on selling the convenience of using a tool your clients are already toting around with them. They can actively engage in the security and monitoring of their home with their smartphone wherever they may be.


The beauty of having a mobile phone with Wi-Fi capabilities is the ability to send commands at any distance. Your clients will find excitement in being able to turn their thermostat on so their home is sufficiently at a comfortable temperature for their arrival. They can continue their day with peace of mind by being able to confirm they have closed their garage door and securely locked their doors.



Selling the Smarthome

Smarthome Secutity

The line between a home security feature and a smarthome feature has become barely distinguishable. The wifi thermostat, for example, offers benefits both as a home security monitor (rapid increase in temperature) and as a smarthome feature (turning on the heater while driving home from work).


For some clients, your sales team should focus on the exciting bells and whistles that come with owning a smarthome system. For those clients, home security is not as important as the cache of having lights they can turn on and off with their cell phone. Convenience takes presidence over security.


Other clients will want to understand how these features will make them more secure. These clients may not immediately understand that turning on lights at random times will reduce the likelihood of burglary. Clients that are focused on the logical reasons behind a security system might not be able to see inside the criminal mind without the help of your sales team.


So how do you tell these two kinds of clients apart? Good, consultative sales.


Your sales team needs to be ready and willing to make a change in their sales approach based on the answers that the clients give. With open-ended questions and a willingness to listen, your sales team will be able to deliver an effective, customized presentation to every potential client.