Health care fraud has always been a huge problem. A security breach can mean stolen data – data that is then translated into fraudulent claims. And now that more Americans have health insurance than ever before, avoiding security breaches should be a top priority for every health care provider. If your sales team is looking for an opportunity in the commercial sector, look no further than the doctors’ offices around you. Contact National Monitoring Center (NMC) for additional information about the key selling points that will help drive sales in one of the most promising niches for 2016.
Small medical practices have been, until now, at a lower risk for being the target of a hack. Generally, there wasn’t a huge amount of usable data. However, as the large medical providers have built more secure systems, the smaller, more vulnerable practices have moved into the center of the target.
Simultaneously, more and more patients are gaining access to affordable health insurance. Claims are increasing, so access to personal information can have a huge value on the data black market. Insurers are swamped with claims and patients are reviewing the medical summaries that come in the mail. The circumstance is ripe for fraud.
The small, medical practice is likely to be far more concerned about breaches in HIPAA rules than data breaches by hackers. To you benefit, HIPAA has trained those professional to think about security; your sales team can skip the basics with these security-minded, medical professionals. In short, awareness becomes a key selling point — how many medical offices are hacked on a regular basis and what liability does the practice carry?
If you aren’t experts in data security, team up with a cyber-security firm to get and give business referrals. Medical practices need physical and virtual security. Ask NMC to help you gain access to that market.